Focussed on results!
Being online has never been more crucial to business success than ever before. With so many people accessing the web to have their questions answered, make a booking or select and pay for a product, the days of typical 9-5, Monday to Friday are gone. So unless you only want to make money when you’re actually at the office, or worse, miss out on a gig because your competitors ended up on your customer’s short-list via their website’s offerings, then you need an online presence working for you 24/7 to help you meet your customer’s needs.
Imagine being able to mark this task off your list as DONE – no longer a hurdle or burden on your busy entrepreneurial brain, just done and in place!
Our mission is to make your online debut or site refresh as hassle free and comfortable as possible.
You will not be left alone to muddle through, procrastinate and avoid. Instead, you will be guided and supported throughout the whole process by an experienced professional focussed on making your experience a great one! We work with you to ensure you are completely happy with the final result and can provide one on one training upon completion.*
Our sites have a clean look and feel, are simple to navigate and easy to update. You don’t need any specific software to update your site – just an Internet connection. This is due to having an easy to use click and type, cloud based content management system that can be accessed from any web browser. Only basic knowledge of word processing systems such as MS Word and online navigation such as Facebook are needed to update your own content. This enables business operators to be self-sufficient for future updates/changes if they choose. Alternatively, we can take care of any future updates for a nominal fee.
Who we are and what we do
Where Nerdyness stands out from other web design providers (outside of having an awesome business name!) is that our background is in Small Business, Sales and Marketing, as well as Content Writing.
Whilst Nerdyness was launched in 2014, Rose the Founder (that’s me!) has been around for a while (I look 21 of course!) but let’s just say I have been involved in sales and marketing, customer service and streamlining business processes for over 25 years. Having worked for large international organisations to one-person-band set-ups, I’ve learnt a lot about the varying needs of businesses, specifically their desire to showcase their offerings whilst achieving a link to who they are and what they stand for. Staying true to your goals and vision is important when marketing your product and service to the outside world, and this is where we shine.
Our web design services are suited to small business owners that don’t just want an out of the box online solution, but rather helpful guidance through one of the biggest barriers to achieving their online business presence - content! Most business owners are busy doing what they do best, running their business and provided great products/service to their clients. How to write about this and present well online doesn’t always form part of the same job description, nor should it. This is where Nerdyness comes in. That’s right - we don’t just create a site, give you a username and password and let you go. Your site needs to perform its purpose; to do that it must have engaging content that is search engine friendly and with the end users in mind - after all, that’s what it’s all about - looking after your customers wants and needs.
So if you’re in need of an online presence or refresh, but you need someone to guide you through the ins and outs then read on.
Let’s take the headache OUT of getting around to it!
Below is an outline of what is covered with our Website Set-up/Refresh Services. Note: Depending on your chosen service package, this can include our creating of content for the following pages:
Features:
About Us
(guidelines provided by client)
Services
(content parameters provided by client)
Uploading of Images
(provided by client)
Testimonial
(provided by client)
CONTACT US
(including Google Maps link to help your customers navigate their way to you)
FREQUENTLY ASKED QUESTIONS
(initial key questions and answers provided by client, with additional relevant FAQ’s added to ensure optimal coverage)
TERMS AND CONDITIONS
PRIVACY POLICY
More feature packed, business enhancing elements and why you will love them:
Features:
BUILT-IN BLOG
This saves you having two separate areas to update/maintain, and provides a more coordinated offering to your viewers. Blogging not only creates greater trust and connection with your users, it also helps to bolster your search engine results, getting your offerings in front of more potential clients, in more engaging ways!
ANALYTICS
Your site can be linked to external analytics providers such as Google Analytics to help you track site activity and performance.
NEWSLETTER
A sign-up capture area gives you the capacity to gather contact information for lead generation and nurturing (integrates with popular newsletter providers such as Mailchimp, Constant Contact and more).
SEAMLESS LINKING TO YOUR SOCIAL MEDIA PROFILES
(e.g. Facebook, Twitter, LinkedIn, Google+ and more), giving you a coordinated voice, not just will nilly hit and miss, but a coordinated campaign approach that increased brand awareness and overall effectiveness – if you’re going to do the work, you might as well make the most of your efforts!
SIMPLE TO USE CONTENT MANAGEMENT SYSTEM
Users can modify their own site easily with just an internet browser. Only basic knowledge of word processing systems such as MS Word and online navigation such as Facebook is required to be proficient in updating your own site. – see below for details on training and support available. There are also numerous training videos available in online support centres, support forums and social channels such as Facebook that you can reach out to - you are not alone.
Looking to sell online and not sure of all the requirements?
We specialise in the set-up of e-Commerce stores and can help you with the finer details such as…
Set-up of store categories and menu pages for an intuitive, user friendly browsing experience - help your buyers find what they’re looking for!
Set-up of refunds/returns page
(Note: we help you craft the content of guiding principles on what will be accepted and not accepted as a refund/return to your business, however, clients are reminded that all refunds and returns policies must comply with your consumer obligations as per the Office of Fair Trading)
Guidance setting up coupon codes where required, to promote launch specials/sales
Guidance setting up banners where required, to promote launch specials/sales/features
Thorough site testing of coupon codes, shipping calculations and shopping cart facility, gift certificates and wish lists
Connecting your payment gateway so you can take payments online
Pointing to your domain
Inputting store tax settings
Set-up Shipping options and calculations e.g. free shipping on orders over a certain dollar value, different shipping prices based on weight, size or product type
Product/stock information uploaded (package limits apply)
This one’s THE Kicker!
One on One Training
Supporting You
One on one training with you or your delegated representative
Training covers how to update your site including images, text, videos and blog entries – this enables you to adjust content, add new content and generate some great blog posts to further your branding and search engine results. Training is provided by a qualified Business and Systems Trainer (yes, that’s me!)
We also cover search engine optimisation basics, including key pointers on what to avoid that can affect your site rankings, along with good practice tips to improve your results.
Introduction to Google Analytics – why it’s important to have linked to your site/s, and how it can benefit your overall online efforts.
One on One Training
Supporting You
One on one training with you or your delegated representative
Training covers how to update your site including images, text, videos and blog entries – this enables you to adjust content, add new content and generate some great blog posts to further your branding and search engine results. Training is provided by a qualified Business and Systems Trainer (yes, that’s me!)
We also cover search engine optimisation basics, including key pointers on what to avoid that can affect your site rankings, along with good practice tips to improve your results.
Introduction to Google Analytics – why it’s important to have linked to your site/s, and how it can benefit your overall online efforts.
This is how we help you get across the line with getting it done!
We send you the following to kick-start your progress:
Our ‘Getting Started Guide’ with a step by step checklist of items required, making the process easy to stay on track to completion.
Our ‘Building Blocks for Bios’ template that has 7 Guiding questions to help you give us what we need to formulate compelling copy for one of the most viewed pages on websites that can make or break the deal.
Not only that, the content we create as a result of this guide can be repurposed time and again when you are creating other advertising materials such as printed flyers, business cards, television advertisements, radio scripts, cinema advertising, those all important details for your business’ social media profiles, mail outs, media releases and advertorials in newspapers or magazines.
Our ”DONE FOR YOU’ email/phone/in-person script and guiding template to obtain quality testimonials for your past clients that will help you gain trust and credibility over your competitors, sooner, and move your prospects closer to the buying decision.
To make sure we rock your world and exceed your expectations, we also include our ‘Comp Check’ checklist to find out what you love, what you hate and what we can do to make your site be all that you want and need it to be.
Our Proven System
+ helpful guidance
get’s you
across the line
Our Proven System
+ helpful guidance
get’s you
across the line
This is how we help you get across the line with getting it done!
We send you the following to kick-start your progress:
Our ‘Getting Started Guide’ with a step by step checklist of items required, making the process easy to stay on track to completion.
Our ‘Building Blocks for Bios’ template that has 7 Guiding questions to help you give us what we need to formulate compelling copy for one of the most viewed pages on websites that can make or break the deal.
Not only that, the content we create as a result of this guide can be repurposed time and again when you are creating other advertising materials such as printed flyers, business cards, television advertisements, radio scripts, cinema advertising, those all important details for your business’ social media profiles, mail outs, media releases and advertorials in newspapers or magazines.
Our ”DONE FOR YOU’ email/phone/in-person script and guiding template to obtain quality testimonials for your past clients that will help you gain trust and credibility over your competitors, sooner, and move your prospects closer to the buying decision.
To make sure we rock your world and exceed your expectations, we also include our ‘Comp Check’ checklist to find out what you love, what you hate and what we can do to make your site be all that you want and need it to be.
We’re here for you
Your after-sales BONUS Health Check:
All sites come with a 3-month post-launch ‘Health Check’ which includes checking the site for any alignment or image display quirks and everyone’s favourite – broken links. We provide you with a report on what may need attention, or a congrats for a well-kept site. We’ve found this particularly helpful for those who are new to administering their own site, or just super busy; having an extra set of keen eyes on your team is always handy.
Let’s Build Something Great Together
Book Your Complimentary Clarity Call Now
