by Rose Weaver | Jan 5, 2017
Platinum Success Strategies View Live Site PROJECT GOALS This projectinvolved making a site from scratch,the mission being to create a logical flow of information to explain the various services and packages available through Platinum Success Strategies. This included the need for a blog and the capacity to have e-mail subscribers and various other opt-in forms throughout the site which enable the business to proactively grow a marketing mailing list for lead nurturing purposes. Our client also required the capacity to be able to update the site in-house, as and when they wished. RESULTS The site has various call to action ‘Get in Touch’ buttons throughout the pages to encourage contact. Extracts of key services are displayed on the home page to showcase snippets of what is on offer, with easy to see ‘Discover More’ buttons which open in a new page. Extensive work-shopping helped uncover key wording and language to use throughout the site to explain the benefits of engaging a coach, including tailoring this to the various target client markets. In-depth training on site usage included optimising images (e.g. correct file naming conventions and adding alt tags), using both short and long tail key words and their variations naturally throughout the content on the site, and how to hyperlink to documents, videos or external sites, and the importance of linking to other areas and articles within the site itself. From a design aspect, Craig’s business not only had a great logo that we could use throughout the site as dot points, but the corporate colours make the site very classy indeed. We also love the look of the...
by Rose Weaver | Jan 5, 2017
Best Mates Dog Grooming Services View Live...
by Rose Weaver | Jan 5, 2017
Fraser Coast Carpet & Pest PROJECT GOALS To make the website mobile & table friendly Generate more content to explain the benefits of their services to health and property maintenance Have helpful information on the site answering key questions customers might have Optimise the site for search engine visibility Add in a page for specials to promote their offers more effectively RESULTS The site now displays brilliantly on all devices. When viewed on tablets or mobiles the text is larger, menusarethumbfriendlyandlongpageshaveascrolltotopbutton.Allphonenumbersareclickable linkstocall,helpingcustomerstakeimmediateaction.Themorebarriersyouremovetoyoucustomers getting hold of you, the more likely they are to follow-through and make contact. We also made the phone number super clear on the top menu so it stands out. Thesitehasmuchclearerexplanationsoftheservicestheyoffer,includingthebenefitsofhavingthese keyservicesdone,removingdoubtfrombuyersmindsandmovingthemonestepclosertomakingthe call. Having these extra details gave us a greater opportunity to utilise key words throughout the site which will help increase the opportunity of showing up in online searches. The specials page gives Shane the opportunity to showcase current deals/promotions and highlight just how cost effective his services are. This will help attract clients, since many people want to have some idea of what price they might have to pay, and finding this out online beforehand can often lead to a call. Shane’s business has an awesome logo that we were able to use in various ways throughout the site. We made icons out of the target aspect of the logo, we even used the carpet scroll and the cockroach aspect creatively. “Rose took the time to explain how important it was to upgrade our site so that it was mobile (and tablet) friendly. So many customers are searching on their phones these days, and...
by Rose Weaver | Jan 5, 2017
Office Taskers I did not have a website for my business and my main frustration was that I was spending too much money and endless amounts of time trying to create the website myself, and it wasn’t looking very good. Now I’m pleased to say: I have an easy to follow, lovely website, which customers like. The website is very professional looking yet has a friendly, approachable feel to it. My customers find the site easy to use. Having started a new business, I couldn’t be any happier with the way my new site turned out, I just love it! My experience with Rose and the Nerdyness team was second to none. When I first met with Rose to discuss the project, I was feeling slightly nervous and didn’t feel that I had enough content to make a site worthwhile. Rose was able to garner enough information from my notes and mumblings and turned them into a modern and incredibly attractive site. It has been my pleasure to recommend Rose and the Nerdyness team to others looking for a new site or update of an existing one. Anne Rasmussen Office Taskers We’ve really enjoyed being a part of the whole journey for the branding of Office Taskers, from colour and font selection to logo creation, professional business e-mail account creation to e-mail signature design, and training in Google’s full GSuite of online applications to, of course, a fabulous website that details the key services that Office Taskers offer and how they stand out from other providers of Virtual Assistant services. Whilst helping to define the aspects of work that...
by Rose Weaver | Jan 5, 2017
Richard Watt Optometrist View Live Site Google My Business Review from...
